Could Amazon Be Headed to Detroit?
Detroit submitted its official bid to host Amazon’s secondary headquarters on October 19th, 2017.
The internet goliath has been scoping out potential sites for its upcoming HQ2, which is estimated to cost $5 billion and employ 50,000 people.
Thanks to Dan Gilbert, CEO of Quicken Loans and Rock Ventures, Detroit is now in the running for consideration.
Gilbert has been spearheading the campaign to secure Amazon’s interest in the Motor City.
Gilbert’s team has been hard at work for the last 43 days, since Amazon announced it would be accepting proposals. Included in the bid entered by Gilbert and his team was a three-minute video which showcased everything the city had to offer to online retail giant.
The Detroit bid included an entire social media movement, encompassing several different platforms. When the bid was submitted, a website launched with the domain name DetroitMovestheWorld.com. Simultaneously, an accompanying hashtag began to surface across the internet—#MovetheWorld. Twitter, Facebook, and Instagram profiles were created, as well, with the username DetroitMovesHQ.
Gilbert’s own Rock Ventures is listed as having ownership of the website.
The website focuses on the many facets of Detroit—highlighting the features the Motor City has to offer to a company like Amazon. It discusses the incredible and ever-increasing talent pool offered by surrounding areas, the impressively low cost of living, and the city’s fast-growing public transport systems. Other factors, like Detroit’s international neighbor, Windsor, and the city’s culture of innovation and creativity are also pointed out in the website’s expansive content.
The content was crafted from a think-tank of 60 business, education, political, and philanthropic leaders from across the Detroit area.
If Amazon opts to select Detroit as its second home base, it will have a startling effect on both the economic and real estate ratings for the city. The new HQ is said to bring a new wave of jobs, which will, in turn, increase the health of the economy in the city. The arrival of such an industry giant will also increase the local property values, as well as rental demand, as many flock to the city to take part in the new ripple of Amazon’s growth.
News & Image Source: http://www.wxyz.com/news/detroit-a-likely-winner-for-amazon-hq2-headquarters-magazine-says